(B.Y.O.I.D) Bring your own identity

(B.Y.O.I.D) Bring your own identity – The emergence of individualization is a group show which opens today at Knysna Fine Art. This is what the gallery has to say about this exhibition:

(BYOID) – Bring your own identity

The emergence of individualization

Society’s changing lifestyle and attitude trends affect the aesthetics in which and with which we surround ourselves every day. Recent research both locally and internationally shows that one of the central trends today in society is “Style Nomadism” (or “Fashion Nomadism”) and globalisation has only increased the need for individuals to redefine themselves.

Viewers express themselves by interpreting art, choosing to acquire it and creating themselves in the process. Searching for shorter text and deeper images means they give themselves credit for their own intelligence. Thus (BYOID) hangs on not just what your work reveals about yourself but equally the fulfilment the viewer experiences in its presence.

These following works will be on exhibition:

“In the days when Bertha spun) golden thread, cotton thread, oil paint, rubber 2015 (detail)

Bertha is not my name, but I like her story.

The title of this work: “In the days when Bertha spun” is inspired by the mythical figure Bertha who was renowned for her spinning and regarded as the special patroness of female industry. She has many different names in various regions, but is mostly known as the mythical mother of Charlemagne. In France and Germany it is still custom to say: “In the days when Bertha spun” when speaking of the Golden Age.